Curating an Etsy Treasury



"An ever-changing, member-curated shopping gallery". That's how Etsy describes their Etsy Treasuries. Treasuries are a wonderful way to get a glimpse of what Etsy's talented members are up to. There are thousands of member curated treasuries, filled with the treasury curator's favorite items.

A friend asked me today to walk her through the process of making an Etsy Treasury, and it occurred to me that she is probably not the only one who doesn't know where to start in this process, so I thought I would write out the steps for anyone else who would like to try their hand at curating their very first treasury.

The first step is to go to Etsy's home page. From there, click on "See More". On the right hand side of the treasury list page, you'll see an option to "Create a List". Click on that and it will bring you to a grid with 16 empty spaces--and this is where the fun starts.

Now you can begin searching through the wonderful world of Etsy to find amazing items to fill up your grid. You can choose a specific theme for your treasury, such as colors, seasons, holidays, weddings or anything else you can think of.

When you find things you want to add to your treasury, copy either the listing numbers of the items or the page URLs, and paste them in an eye appealing way into the spaces on the grid that say "Listing URL". Keep placing your finds into the spaces on the grid until you fill them all, give your treasury a title, a description and 18 descriptive tags, and click "Save" on the bottom of the grid. The moment you save your treasury, it's launched for everyone to see.

Once your treasury is launched, be sure to contact your 16 featured artists to let them know they're in your treasury. After that, spread the word about your beautiful new treasury in as many places on the Internet as you can so lots of people can see and enjoy it. It's great publicity for Etsy, for your featured artists, and for you!

Note: It can be very easy to lose a treasury you're creating. If you inadvertently close out the treasury grid window before you save your treasury, that's it. Poof, your treasury is gone forever! I've done this more than once myself when I'm in a hurry or if I'm just not paying attention, and it can be extremely frustrating. Another thing is that timing is considered by some to be important in the "hotness" factor of a treasury, and the hotness clock begins ticking the moment you begin putting together your treasury, so here are a couple strategies you may want to consider.

Make your own personal treasury sketch by pressing the "only you" button under Privacy, title your treasury "Sketch", and hit "Save". Now you can begin creating your treasury at your leisure, and no one but you can see it. It will show up in your list of treasuries as "Sketch" so you'll know it's a work in progress, and you can go back to it as many times as you like to finish it.

Remember to hit the "Save" button frequently as you go along so you don't lose your selections. When you're finished and ready to launch, begin transferring your selections to a new "public" treasury grid. At that point, it will be a brand new treasury everyone can see with a fresh "hotness" factor. You can go back and erase your sketch after you save your new, finished treasury.

So there you have it. The long and short of Etsy treasury curating. Now get out there and show the world what you find fascinating at Etsy! Happy curating and happy sales!

4 comments:

  1. Great post, I use the Shmetsy Tools that help, and make all easy:
    http://shmetsy.com/extensions.html

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  2. I'm personally a bit skiddish on the use of extensions, Sigalit, but thank you for supplying the link so people can read about it and consider the option. ;)

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  3. Great info NaLa! I can't tell you how many times I have lost a treasury I was working on and didn't have time to start over.

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  4. Oh Karen, I can only wonder how many of us have been there! It can be so frustrating and even heart-breaking when you've put your heart and soul into making a beautiful treasury only to have it go poof!

    I hope the information helps you in the future ... ;)

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